With an artist it is difficult to determine whether they are an artist for the ability to express a feeling or idea, or whether they are truly in it to make money. Adorno agrees that popular music is a commodity. Adornos idea of Pseudo Individualisation explains why popular music is a commodity as the illusion of exclusivity is achieved by marketing a music album for a second time for instance which is practically the same as the one before. Even covers of songs like ‘against all odds’ by Phil Collins has had its structure re-used by the likes of Westlife, seeing the music as just a selling commodity. Popular music is a universal text which is sold, a done so by being contained by a particular consisting of a CD or vinyl. Although music is part of a performance when expressed, which makes it a form of art. Like art, good music can not be achieved by just anyone, there has to be a variety of talent involved. Musicians are referred to as artists for such a reason. With artistic covers achieved by producers and musicians such as Mark Ronson there is the idea of popular music being an art. Popular music is not consumed more than once by a particular artist as other commodities are such as a good pair of Converse shoes. As a consumer we’ll buy a similar style or connotation of music to that artist.
Wednesday, 5 March 2008
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You cover some of the points raised by Adorno and Gendron but unfortunately they are not really addressed in a particularly cohesive manner. While you have made an attempt to answer the question I feel that a little more structure to your post would have been helpful.
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